DENVER — April 24, 2006 — OmniBus Systems today announced that it has partnered with AMD in bringing a powerful and streamlined IP-based automation technology to the broadcast marketplace. Industry leaders in the fields of broadcast automation and microprocessor technologies, OmniBus and AMD have worked closely to optimize the performance of the AMD Opteron™ processor within the next-generation OmniBus iTX software-based automation system, enabling iTX users to enjoy exceptional processing power in an IT-centric solution capable of duplicating the entire transmission chain.

“Our overall goal is to offer a more dynamic, IP-based alternative to previous broadcast automation solutions, giving broadcasters the opportunity to use more flexible, forward-looking technologies in achieving the same functionality provided by traditional broadcast equipment,” said Jay Schwartzberg, director of business development for media and entertainment at AMD. “Customers integrating iTX into their broadcast workflows will find a definite boost in performance, with all the benefits our Direct Connect Architecture provides.”

The format-independent and bit rate-agnostic iTX intelligent transmission software replicates all functions of transmission to a very high level of sophistication, allowing small- and mid-sized broadcasters to make a measured migration from the traditional hardware-based world toward a next-generation, software-based transmission facility.

The iTX system software fulfills a variety of roles: video server, master control, graphics, and logo inserter with functionality including automation, ingest, editing, and basic content management. A flexible and intuitive drag-and-drop interface allows operators to monitor and control multiple channels and schedules on-screen simultaneously. Captions, logos, video effects, and even audio effects are built into the interface, and a preview function allows the user to preview and validate complete sequences before they air.

Real-time master control video effects and 2D DVE for squeeze and tease effects requires the blending of two full-resolution D1 images at field rate. The sheer horsepower of the AMD processors reduces the task ― the mathematical calculation of every pixel ― to within 30 milliseconds. The DSP functionality provided by the processing chip allowed OmniBus Systems engineers to lower this time to just 2 milliseconds.

“Being a market leader in developing automation, content management, and workflow software for the global broadcasting industry, we have been at the forefront of the industry transition from the analog tape environment to the digital file-based environment,” said OmniBus CTO Ian Fletcher. “Our partnership with AMD has allowed us to create a powerful, yet simple, IP-based solution that gives our clients the ability to produce more branded networks at a lower cost per channel and to distribute content easily and cost-effectively across new and emerging platforms.”

More information about OmniBus Systems’ iTX software-based automation solution is available online at www.omnibus.tv.

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About the AMD Opteron Processor
Today, 90 percent of the top 100 of the Forbes Global 2000 companies or their subsidiaries rely on AMD Opteron™ processor-based systems. Single- and Dual-Core AMD Opteron processors deliver the highest performance and performance-per-watt in the market because they are built on AMD64 technology with Direct Connect Architecture, innovated to reduce bottlenecks inherent in traditional front-side bus architectures and enable a more efficient approach to computing.

About AMD
Advanced Micro Devices (NYSE: AMD) is a leading global provider of innovative microprocessor solutions for computing, communications, and consumer electronics markets. Founded in 1969, AMD is dedicated to delivering superior computing solutions based on customer needs that empower users worldwide. For more information visit www.amd.com.

About OmniBus Systems
OmniBus Systems provides broadcasting, cable, and satellite organizations with comprehensive automation and media content management solutions that address every area of television-related operations. Its newsroom, content, and workflow automation solutions include acquisition and recording of rich media material, low-resolution editing, media asset management, and playout. OmniBus is a global company with headquarters in the United Kingdom and offices in the United States, Germany, and Singapore. More information is available at www.omnibus.tv.

AMD, the AMD Arrow logo, AMD Opteron, and combinations thereof, are trademarks of Advanced Micro Devices, Inc. All other names are for informational purposes only and may be trademarks of their respective owners.

ENDS