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OmniBus Systems' iTX Software-Based Transmission System Earns Pick Hit Award at IBC2006

Broadcast Engineering Pick Hit Award Among Prestigious Honors Granted to Groundbreaking Operations Software in 2006

LONDON, U.K. — Sept. 26, 2006— The revolutionary iTX intelligent transmission software system from OmniBus Systems has been presented with yet another top industry accolade, winning a Broadcast Engineering Pick Hit Award at IBC2006. The industry's longest-running new product technology award, the Pick Hit recognizes products that demonstrate a positive impact on the intended user's everyday work while also offering significant improvements over existing technology.

"By offering a simpler, more cost-effective means of launching new channels and services, iTX is changing the way broadcasters and other media companies approach transmission," said OmniBus Systems' CTO Ian Fletcher. "We believe it meets the Pick Hit criteria perfectly, and we're thrilled to find that judges for the award feel the same way."

The highly esteemed Broadcast Engineering Pick Hit Awards are judged by readers of Broadcast Engineering magazine and working professionals in the broadcast, post-production, network, and satellite industries. At the IBC exhibition this year, iTX was also an IBC2006 Innovation Award Finalist for Content Delivery and honored with IABM's Peter Wayne Award for Recognition of Technical Excellence. It also received the TVB Europe Best of IBC2006 Editors' Award. Earlier this year iTX was presented with a TV Technology STAR (Superior Technology Award Recipient) Award as well as a Television Broadcast Top Innovation Award.

A revolutionary approach to software-based transmission and production using standard IT server hardware and Windows Media® technology, OmniBus Systems' iTX intelligent transmission software replicates all functions of master control to a very high level of sophistication, allowing small- and mid-sized broadcasters to make a measured migration from the traditional hardware-based world toward a next-generation, software-based transmission facility.

The iTX system software fulfills a variety of roles: video server, master control, graphics, and logo inserter with functionality including automation, ingest, editing, and basic content management. This format-independent and bit-rate-agnostic solution can mix DV, MPEG1 through MPEG4, AVI, and WMV formats freely and will scale incoming media of any resolution to the appropriate output format, enabling SD and HD content to be mixed on the same playlist.

A flexible and intuitive drag-and-drop interface allows operators to monitor and control multiple channels on-screen simultaneously. Captions, logos, vision effects, and even audio effects are built into the interface, and a preview function allows the user to validate complete sequences before they air.

Available with industry-standard IT servers optimized with the latest AMD Opteron™ processors, as well as modifications that maximize bandwidth usage and real-time video processing, iTX serves as an unusually easy-to-maintain and cost-effective playout solution for moderately sized transmission facilities, emerging transmission markets, disaster recovery systems, or companies launching IPTV services.

More information about OmniBus Systems' automation solutions is available online at www.omnibus.tv.

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About OmniBus Systems
OmniBus Systems provides broadcasting, cable, and satellite organizations with comprehensive automation and media content management solutions that address every area of television-related operations. Its newsroom, content, and workflow automation solutions include acquisition and recording of rich media material, low-resolution editing, media asset management, and playout. OmniBus is a global company with headquarters in the United Kingdom and offices in the United States, Germany, and Singapore. More information is available at www.omnibus.tv.

All trademarks appearing herein are the property of their respective owners.

ENDS